Holding a Krispy Kreme fundraiser can be a great way for nonprofits to raise money. If you're looking for a way to raise money for a sports team, school, youth group, or other type of nonprofit organization, consider launching a doughnut or coffee fundraiser in partnership with a local Krispy Kreme store.
Krispy Kreme Fundraiser Options
Krispy Kreme offers several types of fundraising programs, with specific opportunities varying by location.
Boxed Doughnut Sale
Most Krispy Kreme locations allow nonprofits to purchase boxes containing a dozen doughnuts at a discount that can be sold directly to supporters at a higher rate. The difference between the amount paid and the selling price is the profit to the organization.
If you choose to engage in this type of money-making enterprise, you'll need to select a particular date (or range of dates) for the event and place an order for the quantity of doughnuts that you expect to be able to sell. You can take pre-orders from supporters for doughnuts, hold an open doughnut sale fundraising event, or plan a fundraiser that includes both methods of sale.
Doughnut Certificate Sale
As an alternative to selling boxes of fresh doughnuts, you may want to sell doughnut certificates to your organization's supporters. This fundraising program is similar to the boxed doughnut sale option, except customers receive certificates good for a dozen doughnuts that can be redeemed at participating Krispy Kreme stores rather than a box of fresh doughnuts. This option can be very lucrative, as it may be possible to sell multiple certificates to supporters who might have purchased only a single box if you were selling boxes of doughnuts. That's because doughnuts need to be eaten when they are fresh. While most people won't want more than one or two boxes of doughnuts at a time, they may enjoy having pre-paid doughnut certificates that they can use now and in the future. After all, people can use the certificates any time they want, and can even use them as special occasion and holiday gifts for friends, colleagues, and family members.
Partnership Cards
Another Krispy Kreme doughnut fundraiser opportunity involves selling partnership cards. Instead of selling certificates that can be redeemed for a single dozen of doughnuts, this fundraiser involves selling punch cards that entitle bearers to a free dozen of glazed doughnuts when they purchase a dozen from a participating Krispy Kreme doughnut store. The card is punched each time the customer uses it, and can be used on up to ten occasions. Partnership cards can be particularly appealing to corporate supporters. Many businesses provide doughnuts for their employees or customers on a regular basis, so they can greatly benefit from buy-one/get-one-free certificates.
Krispy Kreme Coffee
Another Krispy Kreme fundraiser option involves selling coffee rather than doughnuts. If you choose to participate in this type of fundraising program, you'll be able to earn a sales commission on each bag of Krispy Kreme Signature coffee that members of your organization sell. You may want to hold a coffee specific fundraiser, or pair coffee sales with the type of doughnut fundraiser that organization chooses to hold.
Raising Funds with Krispy Kreme
Because fundraising programs may vary from one Krispy Kreme store to another, it's best to contact the manager of the location closest to your organization when you are ready to start planning your fundraiser. Use the online store locator to find the most convenient location. Ask what types of fundraising options are available in your area and find out details about the profit margin and ordering procedure for any of the programs you are considering. This information will allow you to make an informed decision about what type of Krispy Kreme fundraiser is best for your organization.
